Vertical Coordination in the Pork and Broiler Industries: Implications for Pork and Chicken Products
by
Stephen Martinez
Agricultural Economic Report No. (AER-777) 43 pp, April 1999
Cover Image
This report compares current changes in vertical coordination in the U.S. pork industry with past changes in the U.S. broiler industry. Recent changes in the structure of the U.S. pork industry reflect, in many ways, past changes in the broiler industry. Production contracts and vertical integration in the broiler industry facilitated rapid adoption of new technology, improved quality control, assured market outlets for broilers, and provided a steady flow of broilers for processing. Affordable, high-quality chicken products have contributed to continual increases in U.S. chicken consumption, which has surpassed pork and beef on a per capita basis. Incentives for contracting and vertical integration in the pork industry may yield comparable results.
Keywords: vertical coordination, vertical integration, contracts, transaction costs, technology, chicken, pork
In this publication...
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Frontmatter(title page, contents, summary, glossary of terms), Pdf file 36 kb
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Introduction, Pdf file 15 kb
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The Role of Changing Vertical Coordination in the Broiler and Pork Industries, Pdf file 58 kb
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Application of Vertical Coordination Theories to the Broiler and Pork Industries, Pdf file 44 kb
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Relationship Between Increased Vertical Coordination, Product Prices, and Quality, Pdf file 58 kb
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Policy Responses to New Methods of Vertical Coordination, Pdf file 18 kb
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Summary and Conclusions, Pdf file 19 kb
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References, Pdf file 24 kb
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Appendix, Pdf file 23 kb
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Entire Report, Pdf file 188 kb
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