Watch Ideators II

Partnership Opportunities

IDEATORS - Next Generation Entrepreneurs

IDEATORS is the only television programme that brings together a group of talented undergraduates from Sri Lanka and the UK to compete in real-life business challenges. It has become a popular television series especially among youth and parents in Sri Lanka.

ITN, Sri Lanka’s most popular television station has come onboard as the official television partner for IDEATORS 3. ITN has an island-wide coverage reaching more than 92% of Sri Lanka’s television watching population. IDEATORS 3 will be aired on Saturdays at 9.00 p.m. to 10.00 p.m. from January to April 2012 over 15 episodes.

This highly demanded television programme provides Sri Lankan business organisations with unique opportunities to partner with the British Council in a multitude of ways. We request you to consider the following partnership categories and join us in creating the next generation of entrepreneurs with the associated benefits listed below

PLATINUM SPONSOR

Benefits

Presented as the Platinum Sponsor on IDEATORS 3 television show and in all other electronic and print media publications (e.g. Newspaper adverts, posters, British Council website, Facebook, direct mailers etc.)
3 x 30 sec commercials per episode (15 episodes – total commercial value: Rs. 2.7 million)
Entitled to host 1 episode (details of the task to be mutually agreed; commercial value Rs. 300,000)
Sponsor tags (over 15 weeks)
Opportunity for CEO or designate to be a part of the judging panel for all episodes of IDEATORS 3
Logo placement in End Credits of each episode
Subtle product placement and branding opportunities within each episode upon mutual agreement
Opportunity to include branded give away items as prizes

Above benefits are available for partners who contribute either by cash or in-kind a total worth of Rs. 2,000,000 (Please see in-kind partnerships below)
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GOLD SPONSOR

Benefits

Presented as the Gold Sponsor on IDEATORS 3 television show and in all other electronic and print media publications (e.g. Newspaper adverts, posters, British Council website, Facebook, direct mailers etc.)
1 x 30 sec commercials per episode (15 episodes – total commercial value: Rs. 900,000)
Entitled to host 1 episode (details of the task to be mutually agreed; commercial value Rs. 300,000)
Sponsor tags (over 15 weeks)
Logo placement in End Credits of each episode
Opportunity for CEO to be a part of the judging panel for the hosted episode

Above benefits are available for partners who contribute either by cash or in-kind a total worth of Rs. 1,000,000 (Please see in-kind partnerships below).

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EPISODE PARTNERS
Benefits

Entitled to host 1 episode (details of the task to be mutually agreed; commercial value Rs. 300,000)
Sponsor tags (1 week, leading to the episode)
Logo placement in End Credits of the episode
Opportunity for CEO to be a part of the judging panel for the hosted episode
Product placement and branding opportunities within the episode
Opportunity to include branded give away items as prizes within the episode

Above benefits are available for partners who contribute either by cash or in-kind a total worth of Rs. 100,000 (Please see in-kind partnerships below).

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IN-KIND PARTNERSHIPS

Airline Partner (sponsor 6 UK-SL return air tickets)
Hospitality Partner (sponsor 30 days residential facility such as apartments)
Communication/Technology Partner (sponsor mobile phones, laptops and connectivity for 30 days)
Print Media Partner
Transport and Logistics Partner (provide passenger vehicles for 30 days of the competition)
Food and Beverages Partner

Benefits for the above partnership categories will be offered based on the sponsorship value and will be equivalent to the above sponsorship categories.

We are happy to meet with you at anytime to discuss how we can work together on this special programme.

FOR MORE INFORMATION PLEASE CONTACT:
Eranda Ginige
Manager Education Partnerships
British Council
49 Alfred House Gardens
Colombo 00300
Sri Lanka

T +94 11 7521521
M +94 772 519910
E eranda.ginige@britishcouncil.org

Lakmaal Rodrigo
Assistant Manager Programme Delivery
British Council
49 Alfred House Gardens
Colombo 00300
Sri Lanka

T +94 11 4521542
E lakmaal.rodrigo@britishcouncil.org

DCSIMG

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