University Seal and Signature Logos

University Logos and Usage

As a nationally prominent institution of higher education, the University of Connecticut must communicate a clear and consistent identity to our external audiences. Visual identity standards, which are applicable to the entire University, are critical to achieving this objective.

The University’s oak leaf provides the basis around which these standards have been developed, including proper use of the UConn symbol, UConn seal, and a variety of UConn logos.

• UConn Symbol: the oak leaf symbol is the most basic unifying element of the graphic identity system.
• UConn Seal: the oak leaf symbol encircled by the words University of Connecticut 1881.
• UConn Logo: the combination of the oak leaf symbol and typography with the words University of Connecticut or UCONN in six unalterable configurations.
• UConn Health Center Seal: the oak leaf symbol encircled by the words University of Connecticut Health Center.
• UConn Health Center Logo: the combination of the oak leaf symbol and typography with the words University of Connecticut Health Center or UConn Health Center in six unalterable configurations.

The Graphic Standards Manual [PDF: 37,443 KB] contains complete guidelines on:

• Seals
• Logos
• Stationery ( Storrs campus and Health Center)
• Cars and vans
• Web standards

As the home of UConn’s web standards, the WebTools site has everything webmasters need to create and maintain University websites.

The Husky dog remains the University mascot and the symbol of UConn athletics.

Questions?

Contact the Office of University Communications at (860) 486-3530 or e-mail us.